BIOS: Marketing on YOUR Budget

Kerstin Ellis
Kerstin Ellis
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Kerstin Ellis
Kerstin Ellis is a Partner and Director of Strategy & Client Service at LUM Studio, a Wyoming-based marketing and communications consultancy. She has worked in this industry in Wyoming and Colorado since 2005. Throughout her career, she has worked with an array of product and service companies in the non-profit, medical, construction, economic impact, sport/recreation, and health and beauty industries. Recently, she has provided insight on projects for Serve Wyoming, Collective Health Trust, Wyoming Make a Wish and Wyoming Food Bank. Kerstin’s passion is working with organizations and businesses to create smart strategy that guides effective implementation. Her expertise includes strategy development, content writing and management, search strategy and best practices, and public and media relations. Kerstin’s B.A. is in Journalism and Communications with an Emphasis in Public Relations and Speech Communication and a Minor in English from Iowa State University. She currently serves as a Board Member on the Downtown Development Authority of Casper, Wyoming and YMCA of Natrona County.

Jes Stanbury
Jes Stanbury is the Account Director at LUM Studio, a Wyoming-based marketing and communications consultancy. Prior to joining LUM, Jes spent almost six years in the nonprofit sector developing and monitoring the volunteer referral/match component of ServeWyoming. Her background also includes communication instruction at the community college and University level, plus, a background in institutional communications and institutional marketing. Through these experiences, Jes developed a passion for marketing communications, public relations, branding, and the power of story telling. Jes’ expertise includes program development and management, creating written and visual content, and public and media relations. Jes’ earned a B.S. Communication, with a Minor in Marketing Communication, as well as a Master’s in Communication (M.A.) from the University of Wyoming. Jes previously served as the chair of the Wyoming Nonprofit Network Board and currently sits on the executive committee of ServeWyoming.

Leah Reeb Varela
Leah Reeb Varela is a Partner and Director of Business Development and Operations at LUM Studio, a Wyoming-based marketing and communications consultancy. Leah has worked in the private, public, and nonprofit sectors in Wyoming, across the United States and internationally for the previous 15 years. She has extensive experience in the local, state and federal government sectors, private consulting, business development and marketing. Leah’s passion includes working with brands that provide a unique quality of life to their users. Leah’s expertise includes business and sales process best practices, public outreach, social media strategy and implementation, program development and management, economic development, event planning, and public and media relations. Leah’s B.S. is in Political and Social Science. She received her Master’s in Public Administration (MPA) from the University of Wyoming in 2008. Leah currently serves on the executive board of Advance Casper and Wyoming Food For Thought Project board.