Go-to-market Strategy [𝘃𝟬.𝟲.𝟬-𝗯𝗲𝘁𝗮] [📈𝙂𝙧𝙤𝙬𝙩𝙝]

Added by Justin Sheehan Justin S.
Column
Done
Assigned to
Justin Sheehan Justin S.
Notes

A launch strategy for positioning OHA, reaching early customers, and building repeatable sales channels.

  • Define the strongest early audiences for OHA.
  • Clarify messaging for nonprofits, churches, organizations, coalitions, coaches, and consultants.
  • Identify partner channels such as associations, denominations, and affiliate networks.
  • Connect product readiness with sales, onboarding, and customer success.
Subtasks
Send Kevin Trotter question about GTM timing, setting up meeting, etc. *APP *APP, Justin Sheehan Justin S. Fri, Jun 12
Review current OHA marketing assets and update Justin Sheehan Justin S. Wed, Jun 17
Brief demo mode for input and output *APP *APP, Justin Sheehan Justin S.